by Alicia Mitchel | May 26, 2023 | Content Marketing, Marketing
In today’s fast-paced digital world, capturing your audience’s attention has become more challenging. With countless distractions, you have a mere few seconds to make a lasting impression. This blog explores effective strategies for grabbing your...
by Alicia Mitchel | Mar 9, 2021 | Content Marketing
Enforced changes may have resulted in altered motivations and priorities or customers may have new needs, challenges or pain points. Take this time to reflect on how you are marketing your business, products or services and tailor your marketing with authentic...
by Alicia Mitchel | Mar 9, 2021 | Content Marketing
HOW ARE BUSINESSES LEVERAGING ONLINE PLATFORMS AND FEATURES TO KEEP CUSTOMERS INFORMED AND NAVIGATE CHANGE? I feel deeply for businesses that are grappling with changes outside of their control and hope for the best outcome and safety for all. As a creative person, I...
by Alicia Mitchel | Mar 9, 2021 | Content Marketing
WHAT IS YOUR SOCIAL MEDIA ENGAGEMENT SCORE? No, I’m not talking about the wedding kind but your social media engagement score! Whether you’re looking to increase brand awareness or drive sales, it’s important to keep an eye on likes and followers but also do the math...
by Alicia Mitchel | Mar 9, 2021 | Content Marketing
It is all well and good to focus on lead generation and ensure you set up all your channels with call to action buttons but who in your business is monitoring these channels? LAST WEEK I EXPERIENCED A GOOD AND BAD ONLINE CUSTOMER EXPERIENCE. First, the good. Let’s...
